Cruelty Free Badge

Products marked with the cruelty-free badge have one of the following logo’s on their packaging.


What it means
PETA: Beauty without bunnies is a program designed for compassionate shoppers the company and their ingredient suppliers do not conduct, commission, or pay for any tests on animals for ingredients, formulations, or finished products. Requires companies to complete a short questionnaire and sign a statement of assurance. Verified by PETA
The Leaping Bunny (BUAV: British Union Against Vivisection) The company and their ingredient suppliers do not conduct or commission animal testing of their products. They also agree to be audited once every three years by an independent assessor, or, in the case of smaller companies, a “spot-check,” commissioned by the CCIC and performed by an accredited auditor
Not Tested on Animals by CCF (Choose Cruelty Free) none of its products and ingredients have ever been tested on animals by it, by anyone on its behalf, by its suppliers or anyone on their behalf and must not contain any ingredients derived specifically from killing an animal or provided as a by-product from killed animals
verified by Choose Cruelty Free (CCF)
CCF also will not accredit companies unless all parent and subsidiaries are also accredited